World Premiere of "THE KEY" by Mayk Azzato Unveils in Berlin with Star-Studded Cast and Jaguar F-TYPE
On April 13, 2013, the world premiere of the art-house film "THE KEY" by Mayk Azzato was held at the E-Werk in Berlin, marking a spectacular event in the film and automotive worlds. The premiere, led by the creative agency The Creatives in collaboration with Jaguar Land Rover, showcased a seamless blend of cinematic artistry and automotive innovation. The Creatives played a pivotal role in the realization of this exclusive event, ensuring its success and elegance.
The evening was graced by numerous national and international stars, including Brigitte Nielsen, Ray Stevenson, Ralf Bauer, Heino Ferch, Stephan Luca, Sophia Thomalla, Kostja Ullmann, Sky du Mont, and Jürgen Vogel — many of whom also starred in the film. The unveiling of the new Jaguar F-TYPE added a dynamic flair to the event, complementing the film's themes of luxury and sophistication. The world premiere of "THE KEY" was not only a celebration of film and design but also a testament to the creative synergy between The Creatives and Jaguar Land Rover.